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📺 AI takes the spotlight in newsrooms
Are human anchors on their way out?
Rajesh Chawan
October 23, 2023
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📺 AI takes the spotlight in newsrooms: Are human anchors on their way out?
Newsrooms across the globe are adapting to the new technological wave. AI-powered news anchors, like Zae-In, are stepping into the limelight, delivering news around the clock without a break or paycheck. But will these perfect-faced presenters overshadow their human counterparts, and what does this mean for the rest of us?
Key points:
Zae-In, a creation by South Korean AI company Pulse9, has been a news anchor on national broadcaster SBS. Unlike her human peers, she doesn’t age, tire, or even require a salary.
AI anchors are gaining traction globally. India introduced Sana and Lisa, Greece unveiled Hermes, and Taiwan presented Ni Zhen. These virtual hosts offer 24/7 news without the constraints of human needs.
Still, the technology has its limitations. Zae-In's face is AI-generated, but a human actor provides her movements and voice. In some instances, the tech can lag, making actions like blinking appear slower.
Trust is a significant concern. With AI anchors used to spread propaganda, ensuring authenticity and credibility becomes crucial.
The future of AI in news is uncertain. While technology is progressing, human anchors still dominate the scene. The blend of AI and human skills may be the way forward.
Conclusion
The rise of AI news anchors, with their flawless appearance and endless stamina, is undeniable. But whether they'll fully replace human anchors remains to be seen. As Zae-In optimistically puts it, there's potential for a harmonious future where both coexist, leveraging their unique strengths for a brighter tomorrow.
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